Launch Intelligence Product

Steam players and Twitch viewers,
tracked together, on one clock.

Every tracked Steam launch is sampled every 15 minutes on launch day and hourly after — concurrent players and Twitch viewers in the same sweep — then read on its launch civil day, so a 6 PM launch and a noon launch compare on the same terms.

480+
launched titles tracked hourly
96
samples on a launch day
CCU + Twitch
sampled together, every sweep
≥ 100
viewers: channels counted per game

The dashboard

The rows your briefings are read from

Peak players and peak Twitch viewers side by side, pre-launch followers and conversion, reviews, tags — one row per title, one graph per game, searchable and sortable.

  • One clock: a title's launch day is its Montreal civil day; the day index counts from it, for every product.
  • Retention: every day's peak as a share of launch day, on a record we keep for the title's whole life — no fixed window.
  • Hold rating: in the briefings, day-7 over launch day is graded against the title's size tier (AAA ≥ 250K · AA 50K–250K · A 10K–50K · B 2K–10K · C under 2K).
Title · launchPeak CCUD7 holdTwitch peak
The Blood of Dawnwalker
Sep 2 · 6 PM ET
44,350 123% 92,112
Onimusha: Way of the Sword
Sep 4 · 12 AM ET
74,442 79,318
NBA 2K27
Sep 4 · 12 AM ET
29,446 31,028
Halloween: The Game
Sep 8 · 12 PM ET
33,516 64,502
STAR WARS Zero Company
Aug 27 · 11 AM ET
68,973 57% 68,367

Rows as read on September 10, 2026 — launch-day peaks, one clock. "—" = the seventh day had not closed yet.

What's on the board

Launchpad on a phone: the Upcoming list with age, wishlist rank, followers and source per title
Upcoming. Wishlist rank, followers, days to launch.
Launchpad on a phone: the Tracking list with peak CCU and peak Twitch for every title
Tracking. Peak CCU and peak Twitch, side by side, for every launch.
Launchpad on a phone: one game's daily concurrent-player bars against its Twitch viewer line
Per game. Players (bars) against Twitch viewers (line), day by day, down to every sample.

Open the board

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